New challenge as marketer: branching out into programming

Marketing and fintech are fun, but sometimes you like to expand your knowledge and experiment in different areas. For me this area is web development. As a copy/paste developer that knows the LAMP stack reasonable well I decided to branch out and learn something new. Of course, you can spend most of your time deciding what to learn, and you end up in plenty of discussions about Ruby vs Python vs JavaScript and their many frameworks. I decided to dive deeper into

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How Google Works, by Eric Schmidt

Last month Eric Schmidt, who joined Google back in 2001, published the book ‘How Google Works‘, sharing what he learned after 13 years of explosive growth. The book gives a great insight in the thinking of Google and its leaders. And covers how the internet, mobile, and cloud computing has shifted the balance of power from companies to consumers. Recommended reading!

When do people go to bed? Insight thanks to wearable technology.

I really like how interwoven technology has become in our daily life. From computers you booted up once a day, to smartphones you use over 50 times a day, to wearable technology that is there always. Even when you sleep. One of the front-runners in this space is Jawbone. And they are publishing some interesting data about their user base. I started following them after they showed how a recent earthquake impacted sleep for some of their users, and now they published

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Jelmer de Jong

Jelmer de Jong

Product and marketing leader.