Blog Posts

The Push to Receive Push Notifications

When I got my first phone the only two things that needed my attention where actual calls and text-messages. Quickly after that a calendar app followed and email was added. Now, on my iPhone I receive messages through over ten different apps. Ten different apps competing for attention and being used by different groups of people to send messages. No wonder people are changing their phones to become distraction-free. I keep trimming it down. Not accepting new social networks, not jumping on the new

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Is Fintech Becoming Cool and Even Badass?

Using a rap video to bring people to a fintech conference? Yes, Money20/20 is doing it. A move that shows Money20/20 is not your regular banking conference. They are different, banking and payments is not longer boring, and suits not necessary. And I definitely like the poke they make on new ways of paying and the many new concepts out there, by introducing: pay by ass. p.s. attending Money20/20 in Las Vegas? Reach out, would be great to meet up. Still need to register?

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Growth Hacking: How to Make Money with Success Penalties in 5 Simple Steps

soccer penalty

You can find numerous articles describing how to attract more visitors, convert them into customers, and then cross- and up-sell them to different membership tiers or add-ons. However, one item that is not described often on popular SaaS strategy blogs is another aspect of revenue generation: how to make money with success penalties and user lock-in—perhaps because it is not very customer friendly. It is a strategy worth exploring since the biggest SaaS vendor, Salesforce.com, seems to be successful with

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Sorry, this blog post is not available in your country.

It would be unimaginable. Unthinkable. Only making my blog available to people using the internet from within The Netherlands. Imagine you would only be able to visit websites hosted in your own country. This would drastically change the way and scale we use the internet. For me the internet is global. A place where you don’t have to think about borders, continents or countries. So my biggest frustration is that I’m still (we are living in 2012, the internet is

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Jelmer de Jong

Jelmer de Jong

Product and marketing leader.